Meticulous Sales Follow-up

Too many deals to keep up with? MidFunnel drafts timely, personalized follow-ups that you can send in seconds. Keep your deals moving forward.

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Built for
small but  mighty
sales teams.

“It’s a game changer”

Cooper Burrill, Head of RevOps

Follow-ups that convert
Usual
Hey Brian,Just
 checking in to see if there is an update.
Let me know if you have any questions.
Best,
Andy
With
Hey Brian,
From
what you've shared, it sounds like data security is the main sticking point right now and I get it, given how important it is for your team's next steps.
Has the NDA we sent helped address those concerns, or do we need to dive into anything else?
I've
 got an idea - maybe we set up a call and bring Stacey and the other stakeholders in, too?
Best,
Andy
Imagine if you didn't have to spend time...
Knowing when to ping your prospects to keep the deal warm.
Combing through deal notes to find that one key nugget.
Scouring LinkedIn for any personal tidbit to build rapport.
Writing the perfect email that will get a response.
Setting reminders so nothing falls through the cracks.
Managing overdue follow-ups in your CRM.
Imagine if you didn't have to...
Worry about your team's follow-up habits.
Watch as promising deals go cold.
Sit through deal reviews digging for context.
Chase down reps who miss their sales cadence.
Wonder which deals are progressing and which ones are stalling.
Stress over missed revenue targets and unpredictable forecasts.
Dear Closers,

We ❤️ the mid-funnel. It’s where the magic happens, where artistry meets strategy, and where true closers shine.

At MidFunnel, we stand with those who are committed to mastering the mid-funnel. The ones who understand that closing a deal isn't just about that final handshake, but about every interaction leading up to it. The ones who craft compelling follow-ups, who anticipate objections, and who tirelessly shepherd deals through the pipeline.

You're the unsung heroes of the sales world. You're the ones in the trenches, doing the hard work that doesn't always get recognized. You're the ones who know that every email, every call, every meeting matters.

And that's why we're here. We're here to empower you and elevate your craft. We're here to give you the tools you need to master the art of the mid-funnel.

So, to all of you out there, we salute you. Keep doing what you're doing. Keep building those relationships. Keep shepherding those deals to close. And know that we're here, standing with you, every step of the way.

Be the greatest closer you’ve ever dared to be.
Duli & Hesh
Co-Founders, MidFunnel

Intelligent Follow-Up from  

Meeting BookedCalendar Emojito Closed WonRocket Emoji

Post-meeting assistant
Meeting completed with Lorenzo. Time to send a follow-up.
Suggested Templates
Recap and Next Steps
Sales Deck and Info
Just Say Thank You
YOUR TEMPLATES
Add New Template
ADD CUSTOM INSTRUCTION
MISSING CONVERSATION?
Add Context
Hi Lorenzo,

Thanks for taking the time to talk to us today. 



Here's a quick recap of our conversation:
• Your team's getting held up waiting for developers to make website changes.

• Demand Navigator can free you up to build and manage sites on your own, while keeping things on-brand and secure.

• Our Enterprise version has the teamwork tools and scalability to grow with you.

I've attached our sales deck with more details. Take a look and let me know if you have any questions.

Excited to see how we can help you work smarter!

Josh
Post-meeting Follow-up
Initiates right after a meeting with a prospect
Follow-Up Assistant
The adjusted proposal was sent to Lorenzo 3 days ago. It's time to follow up.
FOLLOW-UP POINTS
Proposal sent 3 days ago
Suggested Tactic
Offer a brief call to discuss the proposal
Interest in testing POC
Interest in collaboration features
ADD CUSTOM INSTRUCTION
MISSING CONVERSATION?
Add Context
Hi Lorenzo,


I wanted to follow up and see if you had a chance to review the proposal.

I would love to discuss any questions or concerns you might have. Would you be available for a brief call this week to go over the details?



Best regards,

Josh
On-Track/At-Risk Follow-up
Initiates for deals that are on-track, at risk or stalled.
Flux
12pm
Signal Triggered
Posts several new job openings
  • Flux posted new job openings for community management and platform development roles
  • New job openings are globally distributed suggesting the need for remote collaboration tools
Follow-Up Assistant
Looks like Flux are hiring Web Developers. It's a good time to follow up.
FOLLOW-UP POINTS
Flux's web developer recruitment
Suggested Tactic
Acknowledge Flux’s recent recruitment efforts and position Demand Navigator Enterprise as the ideal platform to support their new web development initiatives.
Interest in testing POC
Suggested Tactic
Reiterate Demand Navigator's unique value proposition and how it addresses Flux's pain points in community management.
Interest in collaboration features
ADD CUSTOM INSTRUCTION
MISSING CONVERSATION?
Add Context
Hey Kyra,

I noticed Flux's been on a hiring spree for web developers on LinkedIn. Looks like you're really ramping up your web development game!

It got me thinking about our chats on Flux's community management and scaling challenges. I'm convinced that Demand Navigator Enterprise could be a perfect fit for your new web dev efforts. It's got the flexibility and customization options you need to level up your community.

Want to catch up this week and chat about how Demand Navigator Enterprise could help you hit your targets?Let me know!

Cheers,
Josh
Stalled Deals Follow-up
Initiates when there’s a relevant signal triggered
Product Features
Expertly manage every aspect of sales follow-up
Macro Recap
Get a complete picture of every deal in seconds.
Integrate your CRM, email, calendar and meeting recorder to get a real-time snapshot of each deal. Spend more time closing and less time digging.
Methodical Prioritization
Say goodbye to setting manual reminders.
Automatically get prioritized follow-up tasks that ensure you work on the right deals for the day. Accelerate every deal through your pipeline.
Modular Emails
Retain complete control of your message.
Get granular control over each section of your email. Build contextual follow-up emails that match your unique writing style.
Meta Templates
Send personalized emails that read like you wrote them.
Create templates with AI prompts as snippets, making every section customizable. No more constraints—just limitless possibilities.
Mach Speed
Work at the speed of thought.
MidFunnel's sub-100ms load times let you power through follow-ups in record time. Less waiting, more closing.
Motive Signals
Engage with perfect timing.
Monitor your prospect's online activity to find signs of intent. Proactively reach out to meet interest with interest.
Feel the difference
Get Early Access
Sales Manager Benefits
Supercharge your
sales team
See your entire pipeline in full motion.
With MidFunnel, you'll have a clear view of which deals are on track, at risk and stalled. Step in before it's too late and guide your reps to keep the momentum going.
Take complete control of your follow-up process.
Set company-wide follow-up plans for consistent communication that hits the mark. Never let an opportunity slip through the cracks again.
Unlock the hidden revenue potential within your pipeline.
MidFunnel helps you boost conversion rates, shrink cycle lengths and ensure every deal gets the attention it deserves. Watch your team's productivity and performance soar.
Customer Testimonials
"MidFunnel is the solution sales reps and leaders have been asking for; a great tool to reduce poor pipeline management and increase effective follow-up"
Carol Malakasis
Founder - Market Pull
De-risking sales / GTM strategy / Coached 100+ YC founders and Sales teams to their first $1M ARR and Series A / 2 exits
"I've started several companies but have never seen a sales team who didn't struggle with "the mid-funnel problem." I'm glad to see a great team is tackling the problem, and the solution looks great."
Michael Wolfe
Co-founder | Gladly
Raised several hundred million of capital / Two successful acquisitions and one IPO / Writing a book for founders at uninvent.co
"MidFunnel keeps us perfectly in sync with our prospects, ensuring every follow-up is timely and impactful. It’s a game-changer for staying proactive, particularly with small but mighty sales teams!"
Cooper Burrill
Head of RevOps | Cacheflow
Building Cashflow at Cacheflow (acquieted by Hubspot) / Advisor / Angel Investor
October 29, 2024
Fortune is in the Follow-up
Time is the silent killer of deals. Follow up is your Swiss Army knife to win Sales in 2024-2025.
Written by
Dulitha Wijewantha
Read More